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Variety, Newly Free to Access, Covers Berlin

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Good news for movie news junkies everywhere, who also happen to be broke (perhaps from spending all your money on going to movies?): Variety.com unveiled two new features recently that will make reading the biz mag online a breeze. Daily Variety is now viewable online, images and all; it's like reading the mag "without the smudgy fingers," says the site.

The real exciting news is the availability of Variety's online content--it's all free. Used to be that you had to be a subscriber to get access to full articles, making it hard for a nobody like me to get any firsthand news from what's acknowledged as the industry go-to for the latest. Upon hearing the announcement, there were likely movie-bloggers in Starbucks everywhere rejoicing.

One section I'm paying special attention to now that I've can scour this site instead of MySpace is the mag's Berlin coverage. Berlinale opened today, the first festival of the year giving Hollywood an excuse to use their passports. With 375 films to screen, the ten day event shouldn't dissappoint.

Variety's committed an entire section of their site to the festival, posting news even before the first curtain rose. According to various articles, there's an overwhelming French presence this year but hardly as much as a whisper from Spain. U.S. films like The Good German, Letters from Iwo Jima and 300 are looking forward to making the most of the European Market, their reps still fresh from the buzz of Sundance. There's even a fest blog to keep up with.

If you aren't heading to Germany this week, get Variety's full coverage here. And get the rest of Variety's coverage--for free--here.


Posted by on February 8, 2007 9:31 AM
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